Are You Using Social Media As Customer Service? You Should Be.
Social media is changing the way consumers interact with brands, companies, and other consumers. What does this mean for you? Most customers and competitors are online watching what everyone says about you, which in turn helps consumers decide on whether or not to purchase your products and services. This is why you must be active on your social sites, to provide good customer service, even to those nasty post and comments.
Long gone are the days where consumers will tell you to your face that they are unhappy with your product or service, they will now migrate to the online world of free expression and voice their opinion, which others are watching closely. Although this can be a terrifying thought, you can take control of this, by monitoring and resolving these issues. Not only will this show that you care and are willing to go the extra step to make things right, it will show that you’re a good company to do business with.